Mon, 2 February 2009 Advertising Age presents an interesting and well-researched article titled "Don't Bypass African-Americans, Marketers Make Mistake by Failing to Expressly Target Nearly $1 Trillion Market." The piece focuses on the spending power of the Black consumer. Catch it while you can. Ad Age indicates that the article is the first in a series for Black History Month. For the uninformed or recently back from under a rock, February is Black History Month. You should be able to tell because there'll be more Black folks on the tube. It's certainly no secret in the black community how much is spent on everything from liquor to cars. For me, the problem is the type of advertisers that seems to skip the Black community and/or consumer. For a demographic that spends $193 billion dollars annually, where are the ad campaigns directed at the Black consumer featuring high-end home furnishings, jewelry, couture and ready to wear fashion etc? But let me be very clear at this point, this is not the economic environment that we need to be thinking about being wooed and seduced so that Madison Avenue can dig its grubby paws deeper in our pockets. Category: Bits and Pieces -- posted at: 5:58 PM Comments[0] |
Sat, 31 January 2009 Welcome to The Sunny James Show Are there breast in your future? Read or Listen to "The Breast Kept Secret" The Inaugural of Barack Hussein Obama, the 44th President of the United States of America. What a wonderful time it was. Now it's time to get some work done. Overheard: "We're here, we're home. It looks great over there." Michelle Obama upon entering the inaugural parade reviewing stand Show 44-09 (3:00) -- Mr. President, Can the Resident's of the Nation's Capital Get A Vote in Congress? And Better Schools and . . . and . . . and . . . -- He's already complaining about Washingtonian's inability to maneuver in the snow and ice. -- A Wardrobe Change Too? Can You Say "Cool"? -- So what has he done for us--TEN DAYS in? -- Rahm's Republican Chicken's Coming Home to Roost? The Daily Beast -- Karl Rove's Cubicle Envy The Wall Street Journal -- Is There a Lobbyist in the House or HHS or Treasury or the SEC? -- Obama Remembers His Elders New Yorker -- What Does Obama Owe Black Folks? TIME -- A Perfect Storm Caused Economic Crisis CNN.com -- Race Won't Hurt Alabama Governor's Race Montgomery Advertiser -- Line Forms Where? Tucson's Unemployed Turn Out for Career Expo Arizona Daily Star -- High School Students Get Started on Nursing Careers Savannah Morning News -- Girlfriend, How Shallow Can You Go? The New York Times -- Rape in Congo -- Mo'Nique's Push -- Ellington Does DC Coin -- Made in China: Not at US Capital Visitors Center (1:19:34) -- For the Musically Stuck in a Rut . . . Anthony Hamilton, sounds like home to me (1:20:24) -- Sunny's Good Word - lothario \lo·thar·io\ (1:20:37) -- Where In the World is . . . Reykjavik? And one more time for good measure, Washington DC, the taxation without representation capital of the United States The Leftovers (Still Good the Next Day) Stuff I Just Couldn't Get to Or I'd Still Be Talking -- France to Immigrants, Give us your DNA Daily Mail -- High Schooler's Raunchy Half-time Show. Jonesboro, Georgia high school dance team give lap dances on the court at half-time. It's just entertainment, right? The video even made it on to The Daily Beast. Where the f#$#$%^ were the adults? See ya next time, Sunny Comments[0] |



